186: The Bigger Pockets Podcast with Brandon Turner

Overview

Travis Chappell interviews Brandon Turner, active real estate investor and co-host of the Bigger Pockets Podcast, the most popular real estate podcast out there. Brandon is the author of several books including the book on rental property investing and The Ultimate Beginners Guide to Real Estate Investing.

Topics Discussed:

  • What are you most excited about right now?
    • Surfing, he’s in the process of moving to Hawaii.
  • Talk about what your childhood looked like.
    • He grew up in lower middle class and college was a requirement.
    • He was going to head to law school and then decided to get into real estate instead.
    • He went to like four different colleges and collected enough credits to graduate.
    • He bought a house at the same time he graduated.
  • How did you get in contact with Josh of Bigger Pockets?
    • He found the site in 2007 and started using Bigger Pockets.
    • At 27 he had enough properties to quit his job.
    • He bought a 24 unit and was able to “retire.”
  • Were the Bigger Pockets podcast successful right from the beginning?
    • They had a bigger launch than most because of the community they’ve already built.
    • 90% of podcasters don’t make it past episode 7.
  • What’s been the biggest value-add to your core business branching off from the podcast?
    • They teach education for free and sell it on software.
  • How valuable is the knowledge that you extract from your guests?
    • He talks to legit real estate investors.
    • You need to follow the LAPS model – Leads, Analyze, Pursue, Success.
  • Talk about how to put yourself on a different level in someone’s mind.
    • When you’re a peer or someone who appears as an equal, it helps you stand out.
  • What do people need to know that they don’t know in real estate?
    • Real estate is a huge term, but most people are thinking of buying and flipping properties.
      • Because of all the differences and nuances, people get easily overwhelmed.
      • You do not need to re-invent the wheel, its already been done.
  • Debunk the “I don’t have the money” objection.
    • He’s built all of his portfolios using none of his own money.
    • You need to understand that it can be done.
    • If you only have one tool you can do very few things, the more tools in your toolbox the bigger projects you can take on.
  • There are three things needed to put together a real estate deal.
    • Knowledge
    • Hustle
    • Money
  • A small niche audience is probably more beneficial for most people.
  • Talk about a couple of ways to do networking right.
    • People love to invest in younger people.
    • Don’t just think you have to talk to the influencers.
    • The idea of providing value is good, but don’t ask how you can do it.

The Random Round:

  • What profession other than your own do you think it would be fun to attempt?
    • Actor
  • If you could sit on a park bench with anyone for an hour who would it be, and why?
    • Billy Graham
  • How do you like to consume content?
    • Audio Books
  • What’s an audiobook you’d recommend?
    • Anything by Daniel Pink
    • The Magic of Thinking Big
    • The Four Hour Work Week
    • The Alchemist
    • The Compound Effect
  • Give us a glimpse of your morning routine.
    • Wakes up around 5 am and watches the sunrise hit everything.
    • Sits in a hammock and listens to music.
    • Starts working.
  • What is something that you are not very good at?
    • Large groups or conferences.
  • What is your go-to pump up song?
    • Anything by Mayday Parade
  • What is one place where we can find you the most?
    • Find his books at Barnes & Noble and Amazon or BiggerPockets.com/store
    • On Instagram @beardybrandon

3 Key Points:

  1. To explode your network, create a platform.
  2. The more tools you have in your mental toolbox the more you can take on.
  3. Add value without asking how to do it.

Tweetable Quotes:

  • “Starting a podcast is fantastic for talking to people who are where you want to be.”
  • “Your podcast is a platform, even without a huge audience you have something to bring.”
  • “I’ve built all of my portfolios using none of my own money.”

Resources Mentioned:

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