701: Natalie Mackey | Going Viral by Building a Brand that Captivates the Customer
Brands that gain huge followings don’t ways do it by watching what the big guns are doing, but have their ears to the ground listening to their own customer’s wants, needs, and pain points! Serial entrepreneur Natalie Mackey created Winky Lux, the cult-favorite beauty brand with an emphasis on clean ingredients & colorful whimsy in […]
