Jonathon Kendall realized early on that all the skills in the world mean nothing if they’re not providing value to people. Today, Jonathon is a copywriting, funnel building, course creation, and capital raising, specialist. His crowdfunding systems have recently raised over $110,000,000 for startups & iconic brands like RadioShack and Pier1 Imports. His outsourcing company, Virtual Worker Now manages 300+ employees for North American entrepreneurs.
Dive in if you want to find out how to monetize your skills by adding world-class value.
Things you will learn in this episode:
[00:01 – 04:49] Opening Segment
Jonathon shares his background Growing up ambitious and active Jonathon’s experience in competitive events Learning to organize people into one mission
[04:50 – 24:25] Monetize Your Skills by Adding World-Class Value
How Jonathon made his skills into money Turning the creative skills into marketing Your skills have to provide value to get paid for them Jonathon’s first venture into entrepreneurial success and failure Transitioning from artistry to copywriting Taking off after a big assignment to ghostwrite a book Utilizing the 4 Hour Work Week Strategy Jonathon talks about how he started landing bigger named clients Thinking long-term in terms of networking Understand the need and just solve it in advance How to be strategic about your networking Don’t put all your eggs in one basket Take a lot of swings Differentiate hard skills from soft skills The importance of time blocking A quick word from our sponsor
[24:26 – 36:59] Keeping Up with Scale While Managing Many Projects
Jonathon shares about his current work and future projects Building out models that provide value while supporting scale When to create something around your skills vs. hiring out weaknesses Optimize for the right KPI and get obsessed with increasing that KPI At the end of the day, the important thing for your client is revenue Give proof of work not fancy work Who you know or what you know? Get to the who by providing a high-level what
[37:00 – 33:21] Closing Segment
ThE RaNDoM RouNd
Want to connect with Jonathon? You can find him on LinkedIn and Instagram . Get your brand or business to that world-class level by checking out https://virtualworkernow.com/ .
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If you want to learn how to build YOUR network, check out my website travischappell.com . You can connect with me on Facebook , Instagram , and Twitter . Be sure to join The Lounge to become part of the community setting up REAL relationships that add value and create investments.
Tweetable Quotes:
“Your passion matters but only in so far as much as for other people to pay you for it.” – Jonathon Kenall
“Take a lot of swings. You’re not going to hit a home run every time.” – Jonathon Kendall
“Money is an exchange of value. If you want to have more money, and more freedom, and more resources, and more status, and more esteem; there’s no shortcut.” – Jonathon Kendall
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