Patrick Bet-David, the founder of PHP Agency and Valuetaiment talks about what it takes to make a viral video, the most pivotal moment of Patrick’s life, and his best networking strategies.
Topics Discussed:
- Travis tells a quick story from an excerpt from the book Think and Grow Rich by Napoleon Hill.
- The story of the gold miner who stopped just three feet from a huge band of gold.
- How many times have we quit right when we were about to strike gold?
- We often think it’s preposterous that someone would quit after putting in a lot of work, but it happens all the time.
- What makes someone stand out when they reach out to you?
- The team filters the people who want to be on Valuetainment.
- Guests on Valuetainment are picked and chosen by his team.
- Be sincere, specific, to the point, and tailor your message to that person.
- Have you attempted to make a second viral video after your first one?
- They’ve had two or three other videos that have had a lot of views, but not another 31 million views
- If virality is your goal, it’s likely that it won’t happen.
- They shifted their focus from virality to impact.
- Is the formula to deliver consistent valuable content?
- The motivation behind the content is important.
- If you’re trying to be an expert of experts, the standard is way higher.
- When capitalism got into Patrick’s heart, he realized that entrepreneurship was the route for him.
- Building businesses became part of his heart.
- Money is the easiest thing you’ll ever make.
- We have way too many distractions keeping us from making money.
- Do you feel that there is an edge or advantage to having an immigrant background?
- Life is about odds.
- Growing up in Iran put a lot of fear, anxiety, etc. in him – but the benefit is that you’re more grateful about America.
- Anything you give to me that’s free comes with a price.
- How long did it take for you to start PHP from the financial services industry?
- It took years, he didn’t even know what a mutual fund was.
- He knew that he wanted to take his father’s money stress away.
- Is it possible to change something without a big traumatic event?
- You’re going to change accidentally or intentionally.
- Be intentional, do it now.
- How do you find time and how much do you prioritize on-purpose learning and self-education?
- If he reads a book, its because he’s choosing to read on the topic.
- He also reads a lot of articles and papers.
- Nothing is more powerful than your computer.
- When you started Valuetainment, was it a way to get information or to have debates?
- He got onto social media last, in the financial industry social media wasn’t really a thing.
- You won’t know right away who you’re going to be, you’ve got to learn.
- Start something, the world wants to know what you’re thinking about.
- Once you understand marketing and storytelling things change.
- How do you stay relevant?
- You have to do something different to keep your relevancy.
- People think that because they’re attractive when they’re 20 they’ll be attractive when they’re 40 and they don’t have to take care of themselves.
- What are three skills that people need to develop to be successful?
- Hard work, learn, sell, communicate, stop quitting.
- You have to be able to read people.
- The number one skillset for life is learning how to process issues.
- What will your subscriber event look like?
- It will be a 2.5-day event to help people think like a CEO.
- Do you believe that what you know or who you know is more important, and why?
- Who you know will never make you the expert, it’s one form of equity.
- With what you know, you’re the expert and people will come to you.
- Patrick’s focus is more on self-development and who you need to know will show up.
The Random Round:
- What profession other than your own do you think it would be fun to attempt?
- Sports owner
- If you could sit on a park bench with anyone for an hour who would it be, and why?
- The Shah of Iran
- How do you like to consume content?
- Books
- What’s a book you’d recommend?
- Laws of Success by Napoleon Hill
- Give us a glimpse of your morning routine.
- Up early
- Spend time with kids
- Gym
- What is something that you are not very good at?
- Not a handyman
- What is your go-to pump up song?
- Tupac Hit ‘em Up
- What is one place where we can find you the most?
- YouTube on Valuetainment
- Twitter @patrickbet-david
Tweetable Quotes:
- Impact is more important than virality.
- Money is the easiest thing you’ll ever make.
- I believe that everyone is a capitalist.
- If you want to be relevant today, you have to have a voice.
Resources Mentioned:
- Valuetainment – Patrick’s YouTube channel
- Visit Travis’ website at travischappell.com
- Join the Build Your Network Facebook group travischappell.com/group
- If you want to amplify your network through podcasting apply at travischappell.com/makemypodcast
- Leave a rating and review for World Class on iTunes
